We measured and analyzed 200 brands to find out which brands are taking home the marketing championship during the NCAA's March Madness. Learn about message level data on the best performing posts and content.
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Video Metrics Index
Your cheat sheet for defining the most common, and complicated, cross-channel video advertising metrics.

The 'Truthiness' of Marketing Attribution
Learn about the four key limitations of attribution so that you may navigate, and then leverage, its benefits.
Super Bowl 2016 Campaign Report
Check out our report on the performance of 110 brand campaigns from the 2016 Super Bowl.

How Top Brands Unify Social Measurement Across the Marketing Stack
Learn how to track cross-channel social marketing in real time to assess and optimize performance faster

Daily Measurement: Marketing's New Secret Weapon