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The Insider's Guide to Mobile Advertising

Your execution & measurement guide for brand-defining mobile campaigns

Brands are in a perpetual race to drive memorable customer experiences. Especially as the playing field shifts every time a new device, platform or app is introduced. In a guide from Origami Logic, get an insider’s view on how to stay relevant using mobile advertising, and how to implement effective measurement strategies to prove marketing ROI in a rapidly changing landscape.

Discover how to:

  • Use mobile to enhance cross-channel efforts and leverage data to engage with your customer at the right time, in a meaningful way​
  • Improve your mobile website to increase organic search traffic, and boost app adoption effectively​
  • Build a measurement foundation to accelerate time to insights, for in-flight campaign improvements and experimental campaigns

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