Performance Marketing

  • Super Bowl 2017 Campaign Engagement Report

    Super Bowl 2017 Campaign Engagement Report

    We tracked and reported on the brands and data that mattered on game day. Check out how brands fared across Facebook, Twitter, YouTube and Instagram.

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  • Black Friday & Cyber Monday '16 Campaign Report

    Black Friday & Cyber Monday '16 Campaign Report

    Find out which of the 125 brands we tracked excelled in Black Friday and Cyber Monday marketing, and why.

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  • An Insider's Guide to Video Advertising

    An Insider's Guide to Video Advertising

    Get an insider’s view on planning high-performance video ad campaigns, and learn the key steps that will inspire customer engagement with your brand and ensure ROI.

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  • Executive Guide: Empowering the Data Driven Marketing Team

    Executive Guide: Empowering the Data Driven Marketing Team

    Read out tips on how to empower your marketing team with the mindset, strategies, and tools they need to achieve better marketing results.

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  • Next-Gen Marketing Measurement

    Next-Gen Marketing Measurement

    The number and variety of marketing channels, platforms, and data sources is exploding, along with ways to track performance. Learn to manage these complex signals with Marketing Signal Measurement.

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  • Webinar: Pave the Path to Marketing Success with Forrester + Origami Logic1:16:04

    Webinar: Pave the Path to Marketing Success with Forrester + Origami Logic

    Guest Forrester principal analyst Jim Nail discusses results of recent research into best practices in measurement. Learn how to plan and successfully deploy a measurement initiative.

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  • Daily Measurement: Marketing's New Secret Weapon

    Daily Measurement: Marketing's New Secret Weapon

    Continuous analysis of marketing signals drives business outcomes by enabling modern marketers to measure, analyze and optimize campaigns continuously.

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  • Pave the Path to Marketing Success: Forrester + Origami Logic

    Pave the Path to Marketing Success: Forrester + Origami Logic

    Learn how to plan and successfully deploy a measurement initiative

    View Presentation
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