Origami Logic Explained

November 21, 2016

Measuring the performance of your marketing efforts is hard. With data siloed across many different channels, accounts, and properties, it's difficult to get a complete view of how your campaigns are performing. Juggling spreadsheets is time consuming and error prone, and custom-built solutions are rigid and expensive to develop.

What marketers need is a solution that makes it easy to measure what’s important to them, and uncover opportunities for optimization and growth.

Meet Origami Logic. Origami Logic takes all of your marketing data, from all of your sources, including web, social, advertising, and more, and gives you an up-to-the-minute view of what’s important. Simply connect your accounts and Origami Logic automatically collects your data and lets you dynamically organize it so that it’s specific and relevant to the members of your team and in-context to the way you operate your business. You can easily define key metrics, including custom KPIs, and beautifully visualize results at any level, from top-line impact, down to the performance of individual assets. Search-based content discovery and embedded data science keep you on top of emerging opportunities across all of your channels, campaigns, and messages. 

Origami Logic takes care of all of the hard work so you can focus on what you do best. To learn more, and to find out how global brands are using Origami Logic, visit origamilogic.com to request a live demo.

Previous Story
CMO Dashboard
CMO Dashboard

Next Story
An Insider's Guide to Video Advertising
An Insider's Guide to Video Advertising