How the Super Bowl Inspired Arrow Electronics to Supercharge Their Social Measurement

Find out how Arrow Electronics scored record-setting engagement with cross-channel social measurement

With the hometown Denver Broncos set to play in the 2016 Super Bowl, Arrow Electronics, seized a special opportunity to grow their fan base online. Hear how the Colorado-based Fortune 150 parlayed a brilliant TV commercial into record-setting engagement across their online and social properties. Learn why Arrow selected Origami Logic to move from manual reporting to automated, cross-channel measurement. Gain tips on how Arrow’s team — from marketing analysts to the CEO — uses real-time data to understand how the Super Bowl and ongoing campaigns impact their business.

Origami Logic + Arrow Electronics at ANA Digital 2016

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Pave the Path to Marketing Success: Forrester + Origami Logic
Pave the Path to Marketing Success: Forrester + Origami Logic

Learn how to plan and successfully deploy a measurement initiative

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